As an Amazon seller, you might have come across several tools or might have heard of some features that can help you in multiple aspects of your selling business. Talking about these tools, Helium 10 has emerged as one of the best Amazon-selling tools in the market. In addition to all this, it also covers some other aspects, such as marketing and Amazon PPC. In this Helium 10 Adtomic review, we’ll be taking a look at all the important aspects of Amazon’s selling.
So, let’s get started with this Helium 10 Adtomic review and explore the offered features and how they can help make things better for your Amazon selling operations.
Headstart with Adtomic by Helium10: Adtomic Review
There are a number of things that can help you in your Amazon selling operations, and Adtomic can help you with that, so let’s get along with that and have a detailed review on the understanding of what Adtomic has to offer and how can it help you in your Amazon selling practices. But before we take a deeper dive into the features offered by Adtomic; let’s understand What is Adtomic and how can you use it?
What is Adtomic?
Adtomic is one of the excellent features offered by Helium 10; well, to be more accurate, it is more of a tool that can help you make your Amazon PPC and marketing better so that you can get better ROI over time.
In simple words, it can be said that Adtomic is an AI-powered tool that can help you in Amazon marketing and PPC campaigns. All you need to do is get along with this excellent tool and make your strategies likewise. The Adtomic can help you in making you work along with multiple aspects of marketing while focusing on both organic and paid traffic.
Now that you have an overview of Adtomic, let’s get started with the other aspects as well; this includes the features and how you can use them for your Amazon selling practices.
How to use Adtomic?
Using Adtomic is not a difficult task, but having a good knowledge of how you should be working on your marketing campaigns can be helpful.
Just in case, you are wondering how to access Adtomic, here are some simple steps that can help you get along with using Adtomic. You can access the Adtomic after logging in to your account using two different ways, and they are as follow:
- You can access Adtomic from the Header menu; some of the options that are available in the menu are Dashboard, Tools, Profits, Follow-up, Adtomic, Portals and FBA training. You can access the Adtomic from this menu section.
- Another way to access the Adtomic is from the tools section; this section is available under the Marketing. You can get along with two options: Adtomic and the Portal (for the landing page builder).
Now, after you have got yourself on the Adtomic page, the Helium 10 will start working on your Amazon store, and the data will be collected in order to make marketing campaigns work for your store. Just in case you have not connected to your Amazon store, Helium 10 will ask you to get along with two things which are:
Once you are done with setting up your Amazon seller account along with Adtomic, there will be some options available to you that can make your Amazon selling better. After getting done with all the features, you can access several things such as ACoS, PPC Spend, PPC Sales, etc.
In addition to all this, you can also get along with some other options as well. These options basically include:
- Ad Manager
- Change log
All these sections can be accessed using the left-hand side menu. In addition to all this, you can also get along with some other important features, which basically include:
|Summary (Products, Campaigns, Ad Groups, Keywords)||PPC Spends|
|Highest ACoS Campaigns||PPC Sales|
|Analytics||ACoS (Advertising Cost of Sales)|
|Daily budget||Highest Spends Keywords|
If you are a bit known for the concept of google ads and other marketing campaigns, getting along with Adtomic won’t be much of a difficult task. In addition to all this, if you are not very familiar with the marketing campaigns and other related Amazon PPC-related stuff, you don’t need to worry as Adtomic offers a course. So if you are a beginner or someone who is not very well aware of how things are to be performed, Helium 10 offers an Adtomic course as well, so that you don’t get left behind in getting better ROI.
What are the different types of Ad Campaigns in Adtomic?
Adtomic basically offers two different types of Ad campaign builder options, these are as follows:
Now after selecting the type of Ad campaign you can look after other options as well, these options include the life cycle of the campaign, setting the bid, budget and you are almost done with the starting phase of running your Amazon ad campaign (PPC Campaign).
How to see your Adtomic PPC spent in Helium 10?
Getting along with the Adtomic PPC spent can be very easy, all you need to do is get along with some simple steps as follow:
Now after we are done with all the process of billing and getting along with all the PPC spent, its time to get along with the Product lifecycle which can be considered one of the important features in making things better for your Amazon selling operations as well as Marketing and PPC campaigns.
You can explore different campaign types that can impact your marketing operations. These options include Launch, Scale and Liquidate. Let’s take a better look into this and understand how it can help you.
Let’s take a deeper dive into these sections in order to understand how things are to be done under the above-mentioned options. All these options can help you in a number of things, so let’s take a deeper dive into this.
The launch option is primarily focused on the point where you can work on marketing and PPC campaigns using the bid strategy. The Helium 10’s Adtomic Launch option works on the bidding module while getting along with the maximum impressions. This as a result can help you in making things better for launching new products or getting along with better impressions to reach more and more audiences. You can get better in the terms of product listing and make more precise targeting.
One of the things that make scale an excellent option for your business is its bidding module, as it focuses on improvising performance for your business and ad campaigns. If be more precise the scale option basically focuses on the Target ACoS. This as a result can help in making things better for scaling up your marketing and campaigns across Amazon. In addition to all this, Scale options can be helpful for products that are in the performance stage and for scalable advertising.
The liquidated option can help you with a number of things, well, basically the option is available in order to maximize the orders, this, as a result, can help you in making things better for your business and Amazon selling practices. The liquidating can help you in making things better for clearing the stock. The liquidate option basically focuses on the selling part while getting along with the getting more and more orders, here the main focus is on the selling part (quantity-wise) rather than focusing on the part of gaining more profit.
Using the Negative Keywords
If you are aware of getting along with other campaigns and marketing practices, you might be known to the term negative keywords. In simple words, using the feature option for Negative keywords can help you not step over the words that are not profitable to you or may cause any ill effects to your business or Amazon selling practices. All this process of getting along with negative keywords can be done in simple steps. This all can be done with the use of keywords management while choosing the keywords with low search volume, these keywords can help you in making things better for your marketing campaigns, and working likewise.
You can also make some rules in order to save yourself some time and effort for the business, all you need to do is work across these set of rules in order to clear out some of the negative keywords while getting along with marketing and PPC campaigns.
In addition to all this, you can look after the training program as well, you can work in the process in order to make things better for you in order to learn more about the tool and exploring around the process of making yourself a better Amazon seller. Right now Helium 10 is offering an 8-week course for making yourself better in terms of Amazon PPC.
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Helium 10 Product and Keyword Research Tools
Helium 10 offers some excellent features in terms of keyword research as well. The tools that are offered by Helium 10 can help you in multiple things. Organic keyword research can help you in a number of things and the tools that are offered by Helium 10 in this aspect are as follow:
The Black Box can help in a number of things, these include some extra features and filters, which basically include the filtration across keywords, ASIN, budget, revenue, reviews and much more.
This feature basically enables you to get along with some features that can help you in finding the right type of keywords that might be trending over Amazon, this basically includes keywords with higher search volume.
The tool/feature enables you to get along with multiple things such as getting along with the process of searching and working along with the keywords that can help you in getting better at listing optimization.
You might sometimes misspell a given keyword for a certain product, but have come across the right product, well this is where Misspellinator can help you with. This way you can even get traffic and get your product listed through mistakes made by customers.
Conclusion: Is Adtomic the best Amazon PPC tool?
Using the Amazon PPC can help you in multiple aspects of marketing and PPC, the tools and features offered by Helium 10 apart from Adtomic can help you in better execution of the process. In addition to all this, you can also get yourself some extra discount on Helium 10 plans. So getting along with all this can help you in multiple aspects. Hopefully, this Adtomic has helped you in clearing some of the common issues and questions that you might be having regarding the Adtomic by Helium 10.