Did you know that more than 200 million active users are on Amazon, making it one of the largest customer bases in the world?

As an Amazon seller, you have an enormous opportunity to reach potential customers and grow your business. But with great opportunity comes great competition, and staying ahead of the curve is crucial for success. That’s where Artificial Intelligence (AI) comes in, revolutionizing the way Amazon sellers operate and optimize their businesses.

AI-Powered Amazon Seller Tools are basically more into using artificial intelligence for product research, listing optimization, PPC campaign management, etc. The below-mentioned AI tools for Amazon sellers tools use powerful AI and Amazon algorithms to work to make things better for Amazon selling operations.

From product research and marketing to pricing optimization and customer service, AI is reshaping the way sellers manage their businesses and stay competitive in the ever-evolving Amazon marketplace.

So without any further adieu, let’s get started with the list of best AI tools for Amazon sellers that can ease up the process across multiple aspects of your selling operations.

11 Best AI Tools for Amazon Sellers

Tool NameUser RatingStarts from
Helium 104.2 ⭐$39/month (20% Off Code “BLOGE6M20“)
Jungle Scout4.6 ⭐$49/month
ZonGuru 4.2 ⭐$29/month
SmartScout4.8 ⭐$29/month
Shulex NAAvailable after Signup
Perci AI4.7⭐$24/month
ChatGPT NAFreemium (Plus for $20/month)
Sellermetrics 3.8 ⭐$79.99/month
Epinium 4.9 ⭐99€ / month

1. Helium 10

Helium 10

Helium 10 is a comprehensive all-in-one software solution designed to help Amazon and Walmart sellers optimize their e-commerce businesses. With over 30 tools, Helium 10 offers a wide range of functionalities, including data-driven keyword research, listing optimization, inventory management, and account protection.

The platform is designed to assist sellers in making data-driven decisions, identifying profitable products, discovering target keywords, and streamlining their PPC campaigns. Helium 10 has become an industry standard by providing accurate and reliable solutions for every aspect of an Amazon seller’s operations, catering to both small businesses and enterprise-level sellers.

Product Research3 tools (Chrome Extension, Black Box, and Xray)
Keyword ResearchCerebro and Magnet
Listing OptimizationFrankenstein, Scribbles, Listing Analyzer, Listing Builder
OperationsRefund genie, Seller Assistant, and more.
AnalyticsMarket Tracker, Profits, and Keyword Tracker
PPC and MarketingAdtomic
Learning ResourcesFreedom Ticket, PPC Academy, Project X, Project W, etc.

Key Features of Helium 10

  • Product and keyword research tools
  • Listing optimization and analytics
  • Inventory management and forecasting
  • PPC campaign management
  • Account maintenance and protection
  • Market and competitor tracking
  • Integration with Amazon and Walmart marketplaces

Helium 10 Pricing

Helium 10 offers various pricing plans, including Free, Starter ($39/month), Platinum ($99/month), Diamond ($279/month), and Custom plans, catering to different levels of involvement and business needs.

Helium 10 Logo

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2. Jungle Scout

Jungle Scout

Jungle Scout is a leading all-in-one platform designed to help entrepreneurs and brands grow their businesses on Amazon. Founded by Greg Mercer in 2014, Jungle Scout has since become an essential tool for Amazon sellers, providing data-driven insights and advanced features to make informed decisions about their businesses.

The platform offers a comprehensive suite of tools that assist in various aspects of selling on Amazon, including product research, market intelligence, brand and listing management, and more. With over 500,000 customers and counting, Jungle Scout has established itself as a trusted and reliable platform for Amazon sellers.

The platform’s powerful, data-driven technology enables users to discover in-demand products, identify profitable keywords, automate inventory and review requests, and much more.

Product ResearchProduct Tracker, Rank Tracker, Opportunity Finder
Keyword ResearchKeyword Scout
Listing OptimizationListing Builder
OperationsInventory Manager, Review automation, etc.
AnalyticsSales Analytics, Advertising Analytics
PPC and MarketingSupplier database, Email Campaigns, and Promotion
Learning ResourcesJungle Scout Academy

Key Features of Jungle Scout

  • Product research and tracking
  • Keyword research with Keyword Scout
  • Supplier Database for finding suppliers
  • Listing Builder for optimizing listings
  • Inventory Manager for demand forecasting and stock management
  • Sales and market analysis
  • Browser Extension for real-time data and insights

Jungle Scout Pricing

Jungle Scout offers three pricing plans: Basic at $49/month (or $29/month when billed annually), Suite at $69/month (or $49/month when billed annually), and Professional at $129/month (or $84/month when billed annually).

3. ZonGuru Listing Optimizer

ZonGuru Listing Optimizer

ZonGuru Listing Optimizer is a powerful tool designed to help Amazon sellers create and optimize their product listings to match Amazon’s algorithm preferences and outperform competitors. Utilizing the advanced ChatGPT-4 AI technology, this tool generates or rewrites product listings based on the most relevant keywords for any Amazon category.

With its unique Optimization and Listing Strength scoring system, sellers can quickly assess how well their listing satisfies Amazon’s algorithm, how it compares to the competition, and identify areas for improvement. ZonGuru Listing Optimizer is directly integrated with ZonGuru’s flagship keyword research tool, Keywords on Fire, ensuring that sellers capitalize on top-performing keywords and achieve higher listing scores.

Product ResearchNiche Finder, Love Hate, Sales Spy and Easy Source
Keyword ResearchKeywords on Fire
Listing OptimizationListing Optimizer, Product Pulse
OperationsMy Products, Business Dashboard
PPC and MarketingNA
Learning ResourcesNiche Finder, Love Hate, Sales Spy, and Easy Source

Key Features of ZonGuru Listing Optimizer

  • Specially designed to produce listings that match what Amazon’s algorithm wants.
  • Enhanced Listing Strength scoring system.
  • AI-generated listings using ChatGPT-4 technology.

ZonGuru Pricing

ZonGuru offers flexible pricing options for Amazon sellers of all levels. ZonGuru offers 2 different pricing plans including the Researcher ($29/month) and Seller account starting from $49/month.

4. SmartScout


Securing the #4 spot in the list of best AI tools for Amazon sellers. SmartScout is a powerful Amazon FBA product research software designed to help sellers grow their wholesale, arbitrage, and private label businesses. Developed by experienced Amazon sellers with a deep understanding of the marketplace, SmartScout offers a unique approach to product and brand research, providing comprehensive insights and data-driven decision-making tools. With a focus on helping sellers find profitable products and untapped opportunities, SmartScout aims to streamline the process of identifying and targeting the right brands and products to sell on Amazon.

SmartScout’s extensive feature set includes AI Listing Architect, Ad Spy, Brands, FBA Calculator, Keyword Detective, Products, Scope, and Search Terms Relevancy. These features enable sellers to analyze entire market segments, uncover top-performing products and brands, and make informed decisions about their Amazon business strategies. By offering historical and current market share data, SmartScout allows sellers to understand how their products and competitors have performed over time.

Product ResearchSmartScout Brands Feature
Keyword ResearchKeyword Detective, Search Terms Relevancy
Listing OptimizationAI Listing Architect
OperationsInventory Manager, Review automation, etc.
AnalyticsSmartscout Scope
PPC and MarketingTraffic Graph, Seller Map, etc.
Learning ResourcesSmartScout University

Key Features of SmartScout

  • AI Listing Architect helps optimize product listings for better visibility and conversion rates.
  • Ad Spy analyzes competitors’ advertising strategies to identify opportunities for improvement.
  • Smartscout also provides a comprehensive database of all brands on Amazon with unmatched brand-specific filters.
  • Keyword Detective identifies relevant keywords to improve product visibility and search rankings.
  • Scope allows users to see the historical revenues of brands and sellers across the entire marketplace.
  • Search Terms Relevancy helps sellers understand the most relevant search terms for their products.


SmartScout offers a 7-day free trial along with 4 different pricing plans available, the basic plan ($29/month), essential plan ($97/month), business plan ($187/month), and enterprise plan (custom pricing).

5. Productlisting.ai


ProductListing.AI is an Amazon tool designed to help Amazon sellers supercharge their product listings using the power of artificial intelligence. This innovative solution aims to assist e-commerce business owners in creating, optimizing, and enhancing their product listings to achieve better conversions and higher sales. With over 530+ satisfied customers and more than 2,323 e-commerce owners who have already improved their listings using this AI-driven platform, ProductListing.AI is quickly becoming a go-to resource for online sellers.

The platform offers a range of features tailored to meet the needs of both specialists and teams, making it an ideal choice for businesses of all sizes. By leveraging advanced AI technology, ProductListing.AI can generate SEO-optimized title content, bullet points, and descriptions that are designed to capture the attention of potential buyers and improve overall listing performance. With unlimited revisions and support for multiple languages, ProductListing.AI ensures that your listings are not only optimized for search engines but also resonate with your target audience, ultimately driving more sales and revenue for your business.

Product ResearchNA
Keyword ResearchSEO Optimization
Listing OptimizationLot of Features in terms of Listing Optimization
PPC and MarketingNA
Learning ResourcesDemo Request Available

Key Features of ProductListing.AI

  • SEO optimization
  • Title content generation
  • Bullet points content generation
  • Description content generation
  • Export listing
  • Unlimited revisions
  • Support for multiple languages (in Custom plan)


ProductListing.AI offers two pricing plans including the Lite plan ($39/month), and the Professional plan ($75/month).

6. Shulex


Shulex VOC is an AI SaaS company that focuses on the global Voice of the Customer (VOC) market, with over 100,000+ seller users worldwide. Their vision is to empower global e-commerce operators to achieve business growth through the power of data and AI. Shulex VOC is an all-channel intelligent consumer voice insight platform based on ChatGPT/AI technology.

The platform provides an omnichannel voice of customer analysis and product research for e-commerce, helping sellers identify market opportunities and define winning products by leveraging sentiment analysis and AI/ChatGPT technology. Shulex VOC offers a comprehensive view of customer experience, product research, and selection, as well as optimizing quality and reputation by providing core capabilities such as customer profiles, sentiment analysis, buyer motivation, and customer expectations.

Product ResearchAI Product Research, Product Roadmap, etc.
Keyword ResearchWord Cloud (ChatGPT powered)
Listing OptimizationAI Listing
OperationsShulex Market Insights
AnalyticsSentiment Analysis, Voice of Customer Analysis
PPC and MarketingNA
Learning ResourcesBlogs, VOC Reports, and Knowledge Section

Key Features of Shulex

  • Sentiment analysis to analyze emotions expressed by customers.
  • Product research to identify market opportunities and define winning products.
  • Voice of customer to understand customer needs, preferences, and feedback through Voice of Customer (VOC) Analysis.
  • Amazon review analysis helps gather and analyze thousands of customer reviews.
  • Competitive analysis to uncover key differences between products/brands and recognize customer profiles.

Shulex Pricing

Shulex offers a free trial and later on, users can look forward to choosing the suitable plans for their business operations.

7. Perci AI

Perci AI

Perci AI is an Amazon listing optimization tool that leverages advanced artificial intelligence to identify and incorporate the most effective SEO keywords and phrases into your Amazon listings. Designed to help sellers expand into new marketplaces and create localized listings, Perci AI is suitable for both Amazon beginners and experienced sellers looking to enhance their listing performance. By utilizing Perci AI, you can equip your team with Amazon listing optimization superpowers, ensuring that your listings adhere to up-to-date Amazon best practices and stand out from the competition.

Perci AI has received rave reviews from users who have experienced significant improvements in their listings. Users have praised the tool for its ease of use, customization options, and the high-quality content it generates. With Perci AI, sellers can save time and effort, as the AI-generated listings require minimal revisions and are free from grammar and spelling errors. Moreover, each listing created by Perci AI is unique and tailored to the specific product, ensuring that your listings are both engaging and effective.

Product ResearchNA
Keyword ResearchKeyword Wizard
Listing OptimizationAmazon Listing Generator
PPC and MarketingNA
Learning ResourcesBlogs

Key Features of Perci AI

  • Advanced AI-driven keyword and phrase optimization
  • Expansion into new marketplaces
  • Creation of localized listings
  • User-friendly interface
  • Customization options
  • High-quality, unique content generation
  • Minimal revisions required
  • Adherence to up-to-date Amazon best practices

Perci AI Pricing

Perci AI offers 3 different plans including the Starter plan ($24/month), the Pro plan ($66/month), and the Business plan ($124/month).

8. Sellesta


Sellesta is an AI-powered platform designed to help Amazon sellers grow their businesses by optimizing product listings and maximizing ranking and conversion rates. Developed by Beyond ML LLC, Sellesta offers a suite of tools that enable sellers to identify growth opportunities, streamline listing creation, and increase organic traffic to their products.

By leveraging advanced machine learning algorithms, Sellesta analyzes product listings and provides data-driven recommendations for improving keyword strategy, titles, and bullet points. Additionally, the platform allows users to analyze customer reviews, both their own and their competitors’, to identify areas of the customer journey that need improvement. With its user-friendly interface and powerful features, Sellesta is an invaluable resource for Amazon sellers looking to boost their sales and stay ahead of the competition.

Product ResearchQuiz Widget, etc.
Keyword ResearchKeyword Research and Keyword Tracking 
Listing OptimizationListing Optimization
PPC and MarketingAuto Bidding Available
Learning ResourcesBlogs

Key Features of Sellesta

  • AI-driven keyword research
  • Listing optimization
  • Keyword tracking
  • Sellesta Insights for analyzing customer reviews

Sellesta Pricing

Sellesta offers 3 different pricing plans including the Basic plan ($14/month), Pro plan ($39/month), and Ultimate plan ($99/month).

9. ChatGPT for Amazon Product Listing


ChatGPT is a cutting-edge language model developed by OpenAI, designed to generate human-like text based on context and past conversations. This powerful AI tool is capable of understanding and processing natural language, making it an invaluable resource for various applications, including creating Amazon product listings. By leveraging ChatGPT’s advanced capabilities, sellers can optimize their product descriptions, titles, and bullet points, ensuring that their listings are engaging, informative, and persuasive to potential buyers.

Utilizing ChatGPT for Amazon product listings can save time and effort while maintaining a high level of quality and consistency across all listings. The AI-driven language model can adapt to different writing styles and tones, making it a versatile solution for sellers looking to enhance their product listings and improve their overall sales performance on the platform.

Key Features of ChatGPT

  • Generates human-like text based on context and past conversations
  • Understands and processes natural language
  • Adapts to different writing styles and tones
  • Can be used for various applications, including Amazon product listings

ChatGPT Pricing

Even though ChatGPT is completely free to use, you can get access to the GPT-4 language model for a cost of $20 per month.

10. Sellermetrics


Sellermetrics is a powerful and comprehensive Amazon PPC management tool designed to help Amazon sellers optimize their advertising campaigns and maximize their return on investment. With a user-friendly interface and advanced features, Sellermetrics enables sellers to effectively manage their ad spend, automate bidding strategies, and harvest valuable keywords and ASINs. By leveraging Sellermetrics’ advanced analytics, sellers can gain valuable insights into their campaigns’ performance and make data-driven decisions to improve their advertising strategies.

Sellermetrics is suitable for sellers of all sizes, from small businesses to large enterprises, and offers a range of pricing plans to accommodate various budgets and ad spend levels. With a commitment to helping Amazon sellers succeed, Sellermetrics is the go-to solution for those looking to streamline their advertising efforts and boost their sales on the platform.

Product ResearchQuiz Widget, etc.
Keyword ResearchKeyword Research and Keyword Tracking 
Listing OptimizationListing Optimization
PPC and MarketingAuto Bidding Available
Learning ResourcesBlogs

Key Features of Sellermetrics

  • Bid automation
  • Keyword and ASIN harvesting
  • Advanced analytics
  • Customizable rules and strategies
  • Performance dashboard
  • Search term and product targeting
  • Negative keyword management
  • Bulk operations

Sellermetrics Pricing

Sellermetrics offers 3 different pricing plans including the Beginner Plan ($79.99/month), the Scale Plan ($119.99/month), the Professional Plan ($139.99/month)plus 2%, and the Enterprise Plan (Custom pricing).

11. Epinium


Epinium is a leading Amazon SEO and PPC software designed for Amazon sellers and agencies. The platform aims to help users optimize their Amazon SEO, automate PPC campaigns with AI, and provide accurate analytics. By scanning, identifying, and correcting Amazon SEO and PPC issues, Epinium saves users up to 80% of their time while increasing sales.

The software is tailored to meet the needs of both Amazon sellers and marketing agencies, offering a comprehensive suite of tools to boost visibility, performance, and efficiency on Amazon. With Epinium, users can maximize their Amazon sales through task automation, product listing optimization, and strategic decision-making.

Product ResearchNA
Keyword ResearchSEO Optimization via API
Listing OptimizationListing Optimization with AI and Manual Listing
AnalyticsAmazon Monitoring Feature
PPC and MarketingAmazon Ads Management with AI
Learning ResourcesBlogs and Epinium University

Key Features of Epinium

  • AI-powered PPC campaign automation
  • Amazon SEO optimization
  • Accurate analytics and reporting
  • Task automation for increased efficiency
  • Product listing optimization
  • Support for Amazon sellers and marketing agencies

Epinium Pricing

Epinium offers 3 different pricing plans including the Guru plan (99€ / month), the Business plan (349€ / month + % Ads), and the Enterprise plan (Custom Pricing).

How to Upscale Amazon’s Selling Operations?

As an Amazon seller, it’s crucial to understand the key aspects that can help grow your selling operations on the platform. By focusing on these elements, you can optimize your listings, improve customer satisfaction, and ultimately increase your sales and revenue. In this article, we will discuss the important aspects that can contribute to the growth of your Amazon selling operations.

Product Selection and Sourcing

  • Market research: Conduct thorough market research to identify trending products and niches with high demand and low competition. This will help you make informed decisions about which products to sell on Amazon.
  • Product sourcing: Find reliable suppliers and manufacturers that offer high-quality products at competitive prices. Building strong relationships with your suppliers can help ensure consistent product availability and timely deliveries.

Listing Optimization

  • Keyword research: Identify relevant keywords for your products and incorporate them into your listing titles, descriptions, and backend search terms. This will help improve your product’s visibility in Amazon’s search results.
  • Product images: High-quality, professional product images are essential for attracting potential buyers. Ensure your images accurately represent your products and adhere to Amazon’s image guidelines.
  • Product descriptions and bullet points: Craft compelling product descriptions and bullet points that highlight your product’s features and benefits. This will help persuade potential buyers to choose your product over competitors.
  • Pricing strategy: Set competitive prices for your products while maintaining profitability. Monitor your competitors’ pricing and adjust your prices accordingly to stay competitive.

Inventory Management

  • Stock levels: Maintain adequate stock levels to avoid running out of inventory and losing potential sales. Use inventory management tools to track your stock and forecast demand.
  • Fulfillment options: Choose the right fulfillment method for your business, whether it’s Fulfillment by Amazon (FBA), Fulfillment by Merchant (FBM), or a combination of both. Each method has its pros and cons, so consider factors such as cost, storage, and shipping when making your decision.

Customer Service and Feedback

  • Prompt communication: Respond to customer inquiries and concerns promptly and professionally. This will help build trust and improve your seller’s reputation.
  • Product reviews and ratings: Encourage satisfied customers to leave positive reviews and ratings for your products. High ratings and positive reviews can boost your product’s visibility and increase the likelihood of making a sale.
  • Handling returns and refunds: Develop a clear and fair return policy and handle returns and refunds efficiently. This will help maintain customer satisfaction and minimize negative feedback.

Advertising and Promotions

  • Amazon Advertising: Utilize Amazon Advertising to promote your products and increase their visibility. This can help drive more traffic to your listings and boost sales.
  • Promotions and discounts: Offer promotions and discounts to attract more customers and incentivize them to purchase your products. This can help increase sales volume and improve your product’s ranking in search results.

Continuous Improvement

  • Performance monitoring: Regularly monitor your sales performance, customer feedback, and competitors’ activities. Use this information to identify areas for improvement and implement changes accordingly.
  • Education and networking: Stay up-to-date with Amazon’s policies, tools, and best practices. Participate in online forums, attend webinars, and network with other sellers to learn from their experiences and stay ahead of the competition.

By focusing on these important aspects, you can effectively grow your Amazon selling operations and achieve long-term success on the platform.

Final Verdict on Best AI Tools for Amazon Sellers

I guess by this time, you might be pretty much clear on what these AI-powered Amazon seller tools can help in making things better for your business operations. These powerful solutions offer a range of functionalities, from product research and marketing to pricing optimization and customer service.

After considering the Best AI-powered Amazon sellers tools that we have mentioned above, the AI tools provide Amazon sellers with a distinct advantage by enabling them to make data-driven decisions based on real-time market data.

The AI-powered Amazon seller tools that we have mentioned above offer a different set of features as some of them offer AI-powered listing optimization, repricing using AI, or even automated PPC campaigns, these AI tools can take care of everything.

So, my fellow Amazon sellers, are you ready to take your Amazon selling operations to greater heights with the best AI-powered Amazon sellers tool by your side?

Affiliate DisclosureThis post may contain some affiliate links, which means we may receive a commission if you purchase something that we recommend at no additional cost for you (none whatsoever!)

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